Levi Strauss (/ˈliːvaɪ ˈstraʊs/ LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. Levi Strauss was born to a Jewish family in Buttenheim on February 26, 1829, in the Franconia region of the Kingdom of Bavaria in the German Confederation. He was the son of Hirsch Strauss and his second wife Rebecca Strauss (née Haas). More information...
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